“It’s not about ideas, Its about making ideas happen.”

Why Truee?

It is least but fair to say, it’s important to be true to yourself, what you offer and aspire. With the same belief of staying true to the core principles of establishing a trust worthy brand which shall make technology more accessible and affordable, Abhinav Jain and Akshay Jain co-founded the brand truee in 2021.

The Beginning.

With a prior experience of being channel partners to multiple brands like Sony, Vivo, Marshall, Sonos, Bang&Olufsen , Amazefit, blackberry, Dyson Etc, The founders understood the growing market and need for quality products and the smart wearables category. There was also a need for reaching out to masses towards offering a selection of premium product brands. For the same, it two selections, namely, trueefit and trueeluxury were created to offer a seamless buying experience to the customers.

The Future.

Truee is renewing its focus on smart wearables & hearables and constantly adding new and better upgrades to its product lineup. (wireless headphones with advanced features) We aim to be the biggest player in the Indian market, a household name with young, highly tech-savvy Indian consumers and a brand Indians are be proud of.